So, what exactly is digital marketing, and what are the different types of digital marketing channels? We’re glad you asked. Digital marketing is any type of promotional activity done via the web. This includes anything in our list of marketing services:
Every successful digital marketing campaign must be data-driven. With a digital competitive analysis from Blue Corona, you’ll get a market analysis of your website and three competitors. This provides a clear path to measurably improve your website’s SEO and PPC performance and generate more leads and sales
Your website feeds information to Google and other search engines, making it the foundation of your online presence and search visibility. Blue Corona’s website design services lay a solid foundation to build your campaigns upon, meet Google’s standards for page speed and experience, and convert more site visitors into leads.
93% of online experiences start with search engines, so if your business needs to generate more website traffic, leads, and sales, you need SEO services. SEO generates higher keyword rankings on Google, resulting in more qualified website traffic, leads, and sales from the web.
97% of consumers go online to find local services, and 82% of smartphone users use a search engine when looking for a local business. Connect with them with local SEO services. Your customers are searching for your business—let Blue Corona help them find you.
Pay-per-click (PPC) advertising is both a short-term and long-term digital marketing strategy to position your company at the top of search engine results. No waiting to grow rankings; you get instant visibility and leads. Blue Corona’s PPC analysts are Google Premier Partners and Microsoft Advertising partners that have met rigorous qualifications to manage your campaigns.
Google Local Services ads are the most affordable home services marketing strategy. Found at the very top of Google on both mobile search and desktop search, Local Services connects your business with qualified customers looking for your specific services right now.
Display advertising is a form of PPC marketing that targets unsuspecting consumers based on the demographics of your current customers. Create engaging ads that grow brand awareness and resonate with customers before they need you.
Do you ever wonder why after searching for a product online, you seemingly see that product and company everywhere else you browse? That’s remarketing in action.
A cost-effective way to grow your business, email marketing generates an average of $44 of revenue for every $1 spent. Our professional email marketers help your business stay top-of-mind with your prospects and existing customers by sending custom email newsletters every month.
Social media users spend an average of 3 hours per day browsing their preferred platforms, making social media marketing an effective advertising strategy to grow leads and engage with your local community.
Your reputation is everything. Studies show that 75% of consumers trust a local business more if it has positive reviews, while 60% of consumers say that negative reviews make them not want to hire a business.
Mass media marketing campaigns can be a headache, particularly buying your ad spots and planning your integrated campaigns. Blue Corona’s media buying and planning services for home service companies relieve the stress of planning your TV/radio spots and outdoor advertising.